Lake Como based

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NEXT STORY

London / Paris

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Campeggi

ABOUT THE PROJECT
Each chapter of the collaboration is guided by the same underlying belief: that design should adapt, surprise, and endure. This principle, central to Campeggi’s ethos, shapes every layout decision, from the open grid that lets each piece breathe, to the typography that balances contemporary clarity with warmth. The book-catalog takes this approach further, functioning as both a product showcase and a design statement. The choice of two different paper stocks is not incidental: it creates a tactile dialogue within the volume itself, reinforcing the idea that even the physical experience of the catalog should reflect Campeggi’s attention to materials and craft. Guarnaccia’s illustrations, woven into the layout, add moments of visual narrative that echo the brand’s irreverent spirit without overpowering its elegance. The same care extends to the Salone del Mobile brochures and to the website: each touchpoint is conceived as a coherent extension of the brand’s identity, consistent in tone and visual language, yet adapted to its specific context and audience.